“BLOG POSTING in bite sized chunks.”

The addage, ‘how do you eat an elephant?’

Answer, ‘One bite at a time.

It’s very easy in this industry to get DISTRACTED and OVERLOADED.

Brain meltdowns are commonplace.

So in the nature of keeping things simple, today’s post covers one simple but VERY IMPORTANT tip for driving quality traffic to your blog or website.

LEAVE comments on other people’s blogs.

Specifically, those who are in your niche.

And not just the Biggest Bloggers – although you certainly don’t want to leave them out.

Blog on ‘Rising Stars’ blogs as you can ride alongsie their increasing popularity and exposure and help each other out.

WHY?

When you comment on someone else’s blog post, there’s a place to put a backlink to your blog or website.

So keeping that in mind, don’t spam other blogs just to try to get traffic.

You won’t get any quality traffic and will appear as an idiot to others.

Write something that adds to the blog post, or address someone else’s well thought out comment.

If you can’t think of anything, a sincere compliment thanking for a great informative post is acceptable, but people are unlikely to click on your link.

This is a great way to make connections and network amongst your peers and shows you are serious about your business.

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Added benefit – helps you stay in the loop of your niche and see what the pros are blogging about and what they’re doing with their own sites.

This tactic of commenting on other’s blogs can also be applied to forums, facebook and twitter

REMEMBER,

Quality over Quantity in the end makes for better results and better use of your TIME.

Your Blog TAGLINE is essentially a short description or phrase next to the name of your blog that tells the reader what your blog is all about.

To illustrate:

Yourdomainname.com – After that comes a tagline or phrase that represents you and your blog.

Real Example:

TerrypCarter.com – An Experiment In Lifestyle Design |Perpetual Evolution | Unlimited Imagination

Ok, so mine is a work in progress and rather esoterically broad in description.  That’s just me.

Here’s some questions to help you decide what a good Tag Line is for your blog:

• Direct Benefits – What will readers get out of your blog?
• What are you looking to create?
• What is your Purpose?

Write down a few words, a quote, or sentence that articulates it.

Remember that your tagline does not need to specifically mention EVERYTHING you blog about.

It’s just the overall umbrella or flavor that your blog topics fall under.

Don’t say, JoeShmo.com Showing how to make money online thru seo, ppc, social media, and everything else under the sun.

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Be clear on who your target audience is.

*HINT*: People who are in the home based business industry.

This is part one of a multi-part series on personal branding.

Today I cover the importance of Branding yourself online by understanding your niche as it relates to the industry of home based businesses.  It has many sub-catagories: Network Marketing, Affiliate Marketing, Direct Response, MLM to name a few.

Understand that your Niche is NOT your MLM or Direct Sales opportunity.  Your Brand fully represents YOU and the VALUE you have to give to other people.  Your Niche is the overal ‘umbrella’ or the general THEME of your Brand.

If you don’t already possess expertise in an area, pick an area where you can delvelop yourself into and expert.

If you are having trouble discovering what that is, ask yourself a few questions:

• What are you passionate about?
• What do you enjoy learning about?
• What are you good at?

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Here’s some Brainstorming ideas for Expert Niches:

• Marketing: SEO, Social Media, Personal Branding, Copywriting and Content Creation, Direct Response, Follow-up
• Personal Development: Leadership, Communication, Relationships, Health and Wellness, Spiritual Growth, Emotional Awareness
• Creativity: Freedom, Personal Expression

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Don’t be a buffet – people won’t know what you are about.  Pick a few and get ‘expert’ at them.

My niches cover one or two topics in each of the catagories above. i.e. personal expression, social media, health and wellness…

If you have a hobby or interest like say, Charities, Parenting, Massage, Tech/Gadgets, Surfing, etc. and want to tie it into your

home based business / network marketing blog, then figure out a way to make it relevant to making money online. Otherwise, put those posts in a separate blog.

This is stretching it, but here’s an example of how you can tie something seemingly unrelated to your niche.

I blogged about a science experiment with fast food and how it isn’t really food.

This relates to one of my businesses, Shaklee, which is all about top notch nutrition.

The video and post I made help illustrate a point to fellow teammates and prospects.

And that is, You Are What You Eat, so eat right.

Social Media isn’t a fad. It’s a fundamental shift in the way we communicate with the world.

There’s nothing like spitting out the stats to make a point.

If this video doesn’t open your eyes (and they weren’t already) then maybe your head is still stuck in the sand